Celebrate prosperity and good fortune this new year with the new limited edition 2024 Lunar New Year design for Johnnie Walker and John Walker & Sons. The dynamic design marks the Year of the Wood Dragon and was illustrated by Asian-American artist, James Jean.  

The vivid design for the Year of the Dragon features an innovative and dynamic interpretation of 2024’s Zodiac animal, the noble Wood Dragon. Regarded as the mightiest of all the Zodiac animals, the dragon is symbolic of life and creativity as well as a portent of future prosperity in traditional Asian culture, echoing the defiant optimism of the Johnnie Walker motto, Keep Walking.

Johnnie Walker

Blue Label

Year Of The Dragon Limited Edition 

Celebrate life, creativity, and future prosperity this new year with the new limited edition 2024 Lunar New Year design for Johnnie Walker Blue Label.

In James’ layered visuals the evergreen Wood Dragon springs from bountiful flora and fauna, and bursts to life with auspicious ambition. James sought inspiration for his designs from the layers of incredible flavour that Johnnie Walker Master Blender Emma Walker and her team bring to Johnnie Walker Blue Label - a whisky made using some of the rarest whiskies from the unparalleled Johnnie Walker reserves of maturing Scotch, including some irreplaceable casks sourced from long-closed ‘ghost’ distilleries.

John Walker & Sons

XR 21

Year Of The Dragon Limited Edition 

Meticulously crafted from whiskies 21 years in the waiting, using a rare three-stage process usually reserved for only the finest and most expensive whiskies. XR21 is smooth and indulgent.

James’ layered visuals pay homage to the evergreen Wood Dragon who springs from bountiful flora and fauna, and bursts to life with auspicious ambition. The new and innovative dragon respects the past but looks to the future with optimism.

This new limited edition is the perfect gift to give to the one who never walks alone and to wish business partners prosperity and good fortune in the new year. 

SERVE

Enjoy Johnnie Walker Blue Label in any way you like - on its own, over ice or with a dash of water.

We recommend that you experience Johnnie Walker Blue Label neat, with iced water on the side. Here’s the perfect serve.

I

Pour 45 ml of Johnnie Walker Blue Label into a tumbler glass without ice

II

Accompany with a tall glass of chilled water on the side

III

Alternate sips, starting with the water, to fully unlock the blend's astonishing complexity

                  OTHER SERVES AND WHISKY COCKTAILS TO BE DISCOVERED

FLAVOURS

Johnnie Walker Blue Label is incomparably rich and smoky, with velvety smooth breaking waves of powerful flavour.

Created from hand-selected casks of some of the rarest and most exceptional whiskies, there is no sensory experience quite like Johnnie Walker Blue Label. Hazelnuts, honey, sherry and oranges tumble in first, before releasing hidden secrets like ginger, kumquats, sandalwood and dark chocolate. A rich honey sweetness emerges, accompanied by hints of pepper and dried fruits, before an impossibly long, lingering, smooth finish of perfectly balanced, soft smoke.

STORY

In 1867, John Walker’s son, Alexander, created his remarkable ‘Old Highland Whisky’ blend. It was a masterpiece of the blender’s art that drew together the finest flavours from the four corners of Scotland to create something rare and exceptional. Johnnie Walker Blue Label commemorates Walker’s Old Highland Whisky, a statement of whisky excellence that stays true to the genius of the Walker name.

Johnnie Walker Blue Label has won many major awards, including six Le Monde Selection Grand Golds and three Double Golds at the San Francisco World Spirits Competition.